{"id":3364,"date":"2025-02-15T12:30:00","date_gmt":"2025-02-15T09:00:00","guid":{"rendered":"https:\/\/algorock.com\/blog\/?p=3364"},"modified":"2025-03-05T17:18:26","modified_gmt":"2025-03-05T13:48:26","slug":"what-is-aum","status":"publish","type":"post","link":"https:\/\/algorock.com\/blog\/investment\/what-is-aum\/","title":{"rendered":"\u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u0686\u06cc\u0633\u062a : \u0627\u0646\u0648\u0627\u0639\u060c \u0627\u0647\u0645\u06cc\u062a \u0648 \u0647\u0631 \u0622\u0646\u0686\u0647 \u0628\u0627\u06cc\u062f \u0628\u062f\u0627\u0646\u06cc\u062f"},"content":{"rendered":"\n<p>\u062f\u0631 \u062f\u0646\u06cc\u0627\u06cc \u067e\u06cc\u0686\u06cc\u062f\u0647 \u0648 \u067e\u0648\u06cc\u0627\u06cc \u0628\u0627\u0632\u0627\u0631\u0647\u0627\u06cc \u0645\u0627\u0644\u06cc\u060c \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u062a\u062e\u0635\u0635\u06cc \u0632\u06cc\u0627\u062f\u06cc \u0648\u062c\u0648\u062f \u062f\u0627\u0631\u0646\u062f \u06a9\u0647 \u0628\u0631\u0627\u06cc \u062f\u0631\u06a9 \u0628\u0647\u062a\u0631 \u0639\u0645\u0644\u06a9\u0631\u062f \u0628\u0627\u0632\u0627\u0631 \u0648 \u062a\u0635\u0645\u06cc\u0645\u200c\u06af\u06cc\u0631\u06cc\u200c\u0647\u0627\u06cc \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc\u060c \u0628\u0627\u06cc\u062f \u0628\u0627 \u0622\u0646\u200c\u0647\u0627 \u0622\u0634\u0646\u0627 \u0634\u062f. \u06cc\u06a9\u06cc \u0627\u0632 \u0627\u06cc\u0646 \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc\u060c \u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u06cc\u0627 AUM \u0627\u0633\u062a.&nbsp;<\/p>\n\n\n\n<p>\u0627\u06cc\u0646 \u0645\u0641\u0647\u0648\u0645 \u0646\u0647\u200c\u062a\u0646\u0647\u0627 \u0628\u0631\u0627\u06cc \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646 \u062d\u0631\u0641\u0647\u200c\u0627\u06cc\u060c \u0628\u0644\u06a9\u0647 \u0628\u0631\u0627\u06cc \u0647\u0631 \u0641\u0631\u062f\u06cc \u06a9\u0647 \u0628\u0647 \u062f\u0646\u0628\u0627\u0644 \u062f\u0631\u06a9 \u0628\u0647\u062a\u0631 \u0639\u0645\u0644\u06a9\u0631\u062f \u0635\u0646\u062f\u0648\u0642\u200c\u0647\u0627\u060c \u0634\u0631\u06a9\u062a\u200c\u0647\u0627\u06cc \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc \u0648 \u062d\u062a\u06cc \u0628\u0627\u0632\u0627\u0631 \u0627\u0631\u0632\u0647\u0627\u06cc \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u0627\u0633\u062a\u060c \u0627\u0647\u0645\u06cc\u062a \u062f\u0627\u0631\u062f. \u062f\u0631 \u0627\u06cc\u0646 \u0645\u0642\u0627\u0644\u0647\u060c \u0628\u0647 \u0637\u0648\u0631 \u062c\u0627\u0645\u0639 \u0628\u0647 \u0627\u06cc\u0646 \u0633\u0648\u0627\u0644 \u067e\u0627\u0633\u062e \u0645\u06cc\u200c\u062f\u0647\u06cc\u0645 \u06a9\u0647 \u062f\u0627\u0631\u0627\u06cc\u06cc \u0647\u0627\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u0686\u06cc\u0633\u062a\u060c \u0627\u0646\u0648\u0627\u0639 \u0622\u0646 \u06a9\u062f\u0627\u0645\u0646\u062f\u060c \u0686\u0631\u0627 \u0627\u0647\u0645\u06cc\u062a \u062f\u0627\u0631\u062f \u0648 \u0686\u06af\u0648\u0646\u0647 \u0645\u062d\u0627\u0633\u0628\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f. \u0628\u0627 \u0645\u0627 \u0647\u0645\u0631\u0627\u0647 \u0628\u0627\u0634\u06cc\u062f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u062f\u0627\u0631\u0627\u06cc\u06cc-\u062a\u062d\u062a-\u0645\u062f\u06cc\u0631\u06cc\u062a-\u0686\u06cc\u0633\u062a\"><strong>\u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a <strong>\u0645\u062f\u06cc\u0631\u06cc\u062a<\/strong><\/strong> <strong>\u0686\u06cc\u0633\u062a\u061f<\/strong><\/h2>\n\n\n\n<p>\u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u06cc\u0627 AUM (\u0645\u062e\u0641\u0641 Assets Under Management) \u0628\u0647 \u06a9\u0644 \u0627\u0631\u0632\u0634 \u0628\u0627\u0632\u0627\u0631 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u06cc\u06cc \u0627\u0634\u0627\u0631\u0647 \u062f\u0627\u0631\u062f \u06a9\u0647 \u062a\u0648\u0633\u0637 \u06cc\u06a9 \u0646\u0647\u0627\u062f \u0645\u0627\u0644\u06cc\u060c \u0645\u0627\u0646\u0646\u062f \u0635\u0646\u062f\u0648\u0642\u200c\u0647\u0627\u06cc \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc\u060c \u0634\u0631\u06a9\u062a\u200c\u0647\u0627\u06cc \u0645\u062f\u06cc\u0631\u06cc\u062a \u062f\u0627\u0631\u0627\u06cc\u06cc \u06cc\u0627 \u062d\u062a\u06cc \u0635\u0631\u0627\u0641\u06cc\u200c\u0647\u0627\u06cc \u0627\u0631\u0632 \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644\u060c \u0645\u062f\u06cc\u0631\u06cc\u062a \u0645\u06cc\u200c\u0634\u0648\u062f. \u0627\u06cc\u0646 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0646\u062f \u0634\u0627\u0645\u0644 \u0633\u0647\u0627\u0645\u060c \u0627\u0648\u0631\u0627\u0642 \u0642\u0631\u0636\u0647\u060c \u0627\u0645\u0644\u0627\u06a9 \u0648 \u0645\u0633\u062a\u063a\u0644\u0627\u062a\u060c \u0627\u0631\u0632\u0647\u0627\u06cc \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u0648 \u0633\u0627\u06cc\u0631 \u0627\u0646\u0648\u0627\u0639 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc\u200c\u0647\u0627 \u0628\u0627\u0634\u0646\u062f.<\/p>\n\n\n\n<p>AUM \u06cc\u06a9\u06cc \u0627\u0632 \u0634\u0627\u062e\u0635\u200c\u0647\u0627\u06cc \u0645\u0647\u0645 \u0628\u0631\u0627\u06cc \u0627\u0631\u0632\u06cc\u0627\u0628\u06cc \u0639\u0645\u0644\u06a9\u0631\u062f \u0648 \u0627\u0639\u062a\u0628\u0627\u0631 \u06cc\u06a9 \u0646\u0647\u0627\u062f \u0645\u0627\u0644\u06cc \u0627\u0633\u062a. \u0647\u0631\u0686\u0647 \u062f\u0627\u0631\u0627\u06cc\u06cc \u0647\u0627\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u06cc\u06a9 \u0634\u0631\u06a9\u062a \u0628\u06cc\u0634\u062a\u0631 \u0628\u0627\u0634\u062f\u060c \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0646\u0634\u0627\u0646\u200c\u062f\u0647\u0646\u062f\u0647 \u0627\u0639\u062a\u0645\u0627\u062f \u0628\u06cc\u0634\u062a\u0631 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646 \u0628\u0647 \u0622\u0646 \u0634\u0631\u06a9\u062a \u0648 \u062a\u0648\u0627\u0646\u0627\u06cc\u06cc \u0622\u0646 \u062f\u0631 \u0645\u062f\u06cc\u0631\u06cc\u062a \u0645\u0648\u062b\u0631 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627 \u0627\u0633\u062a. \u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u06cc\u06a9 \u0646\u0647\u0627\u062f \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u062f\u0631 \u062a\u0639\u06cc\u06cc\u0646 \u06a9\u0627\u0631\u0645\u0632\u062f \u0645\u062f\u06cc\u0631\u06cc\u062a \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u06cc \u0622\u0646 \u0646\u0647\u0627\u062f \u0646\u06cc\u0632 \u0646\u0642\u0634 \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u062f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u0627\u0646\u0648\u0627\u0639-\u062f\u0627\u0631\u0627\u06cc\u06cc-\u062a\u062d\u062a-\u0645\u062f\u06cc\u0631\u06cc\u062a-aum\"><strong>\u0627\u0646\u0648\u0627\u0639 \u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a (AUM)<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"501\" src=\"https:\/\/algorock.com\/blog\/wp-content\/uploads\/2025\/02\/3-16-1024x501.jpg\" alt=\"\" class=\"wp-image-3513\" srcset=\"https:\/\/algorock.com\/blog\/wp-content\/uploads\/2025\/02\/3-16-1024x501.jpg 1024w, https:\/\/algorock.com\/blog\/wp-content\/uploads\/2025\/02\/3-16-300x147.jpg 300w, https:\/\/algorock.com\/blog\/wp-content\/uploads\/2025\/02\/3-16-768x376.jpg 768w, https:\/\/algorock.com\/blog\/wp-content\/uploads\/2025\/02\/3-16-1536x752.jpg 1536w, https:\/\/algorock.com\/blog\/wp-content\/uploads\/2025\/02\/3-16.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>\u062f\u0631\u06a9 \u0627\u0646\u0648\u0627\u0639 \u062f\u0627\u0631\u0627\u06cc\u06cc \u0647\u0627\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u0628\u0647 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646 \u06a9\u0645\u06a9 \u0645\u06cc\u200c\u06a9\u0646\u062f \u062a\u0627 \u0628\u0641\u0647\u0645\u0646\u062f \u06cc\u06a9 \u0634\u0631\u06a9\u062a \u06cc\u0627 \u0635\u0646\u062f\u0648\u0642 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc \u0631\u0648\u06cc \u0686\u0647 \u0646\u0648\u0639 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u06cc\u06cc \u062a\u0645\u0631\u06a9\u0632 \u062f\u0627\u0631\u062f \u0648 \u0686\u06af\u0648\u0646\u0647 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u0647\u0627\u06cc \u062e\u0648\u062f \u0631\u0627 \u062a\u062e\u0635\u06cc\u0635 \u0645\u06cc\u200c\u062f\u0647\u062f. \u062f\u0631 \u0627\u062f\u0627\u0645\u0647\u060c \u0628\u0647 \u0627\u0646\u0648\u0627\u0639 \u0631\u0627\u06cc\u062c \u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a AUM \u06a9\u0647 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u0647\u0627\u06cc \u0645\u0627\u0644\u06cc \u0648 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc \u0645\u0648\u0631\u062f \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0642\u0631\u0627\u0631 \u0645\u06cc\u200c\u06af\u06cc\u0631\u0646\u062f\u060c \u0627\u0634\u0627\u0631\u0647 \u0645\u06cc\u200c\u06a9\u0646\u06cc\u0645:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-\u062f\u0627\u0631\u0627\u06cc\u06cc-\u0647\u0627\u06cc-\u0646\u0642\u062f\u06cc-\u0648-\u0633\u067e\u0631\u062f\u0647-\u0647\u0627\u06cc-\u0628\u0627\u0646\u06a9\u06cc\">\u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u06cc \u0646\u0642\u062f\u06cc \u0648 \u0633\u067e\u0631\u062f\u0647\u200c\u0647\u0627\u06cc \u0628\u0627\u0646\u06a9\u06cc<\/h3>\n\n\n\n<p>\u0627\u06cc\u0646 \u062f\u0633\u062a\u0647 \u0634\u0627\u0645\u0644 \u067e\u0648\u0644 \u0646\u0642\u062f\u060c \u062d\u0633\u0627\u0628\u200c\u0647\u0627\u06cc \u067e\u0633\u200c\u0627\u0646\u062f\u0627\u0632\u060c \u0633\u067e\u0631\u062f\u0647\u200c\u0647\u0627\u06cc \u0628\u0627\u0646\u06a9\u06cc \u0648 \u0627\u0648\u0631\u0627\u0642 \u062e\u0632\u0627\u0646\u0647\u200c\u062f\u0627\u0631\u06cc \u06a9\u0648\u062a\u0627\u0647\u200c\u0645\u062f\u062a \u0627\u0633\u062a. \u0627\u06cc\u0646 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627 \u06a9\u0645\u200c\u0631\u06cc\u0633\u06a9\u200c\u062a\u0631\u06cc\u0646 \u06af\u0632\u06cc\u0646\u0647\u200c\u0647\u0627\u06cc \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc \u0645\u062d\u0633\u0648\u0628 \u0645\u06cc\u200c\u0634\u0648\u0646\u062f \u0648 \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u062a\u0648\u0633\u0637 \u0635\u0646\u062f\u0648\u0642\u200c\u0647\u0627\u06cc \u0628\u0627 \u062f\u0631\u0622\u0645\u062f \u062b\u0627\u0628\u062a \u0648 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646 \u0645\u062d\u0627\u0641\u0638\u0647\u200c\u06a9\u0627\u0631 \u0645\u062f\u06cc\u0631\u06cc\u062a \u0645\u06cc\u200c\u0634\u0648\u0646\u062f.<\/p>\n\n\n\n<p>\u0648\u06cc\u0698\u06af\u06cc\u200c\u0647\u0627\u06cc \u0627\u06cc\u0646 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u060c \u0646\u0642\u062f\u0634\u0648\u0646\u062f\u06af\u06cc \u0628\u0627\u0644\u0627\u060c \u0631\u06cc\u0633\u06a9 \u0628\u0633\u06cc\u0627\u0631 \u067e\u0627\u06cc\u06cc\u0646 \u0648 \u0628\u0627\u0632\u062f\u0647\u06cc \u067e\u0627\u06cc\u062f\u0627\u0631 \u0627\u0633\u062a. \u0627\u0645\u0627 \u0628\u0627 \u062a\u0648\u062c\u0647 \u0628\u0647 \u0631\u06cc\u0633\u06a9 \u0628\u0633\u06cc\u0627\u0631 \u06a9\u0645\u060c \u0628\u0627\u0632\u062f\u0647\u06cc \u0622\u0646 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\u0645\u062b\u0627\u0644\u200c\u0647\u0627\u06cc \u0628\u0627\u0631\u0632 \u0627\u06cc\u0646 \u0646\u0648\u0639 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a\u060c \u0633\u0647\u0627\u0645 \u0634\u0631\u06a9\u062a\u200c\u0647\u0627\u06cc \u0628\u0632\u0631\u06af \u062f\u0631 \u0628\u0648\u0631\u0633\u060c \u0635\u0646\u062f\u0648\u0642\u200c\u0647\u0627\u06cc ETF \u0648 \u0627\u0648\u0631\u0627\u0642 \u0642\u0631\u0636\u0647 \u062f\u0648\u0644\u062a\u06cc \u0648 \u0634\u0631\u06a9\u062a\u06cc \u0647\u0633\u062a\u0646\u062f.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-\u0627\u0645\u0644\u0627\u06a9-\u0648-\u0645\u0633\u062a\u063a\u0644\u0627\u062a\">\u0627\u0645\u0644\u0627\u06a9 \u0648 \u0645\u0633\u062a\u063a\u0644\u0627\u062a<\/h3>\n\n\n\n<p>\u0628\u0631\u062e\u06cc \u0627\u0632 \u0634\u0631\u06a9\u062a\u200c\u0647\u0627\u06cc \u0645\u062f\u06cc\u0631\u06cc\u062a \u062f\u0627\u0631\u0627\u06cc\u06cc\u060c \u0627\u0645\u0644\u0627\u06a9 \u0648 \u0645\u0633\u062a\u063a\u0644\u0627\u062a \u0631\u0627 \u0628\u0647\u200c\u0639\u0646\u0648\u0627\u0646 \u0628\u062e\u0634\u06cc \u0627\u0632 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u062e\u0648\u062f \u0645\u062f\u06cc\u0631\u06cc\u062a \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f. \u0627\u06cc\u0646 \u0646\u0648\u0639 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627 \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0628\u0631\u0627\u06cc \u062d\u0641\u0638 \u0627\u0631\u0632\u0634 \u062f\u0631 \u0628\u0644\u0646\u062f\u0645\u062f\u062a\u060c \u0627\u06cc\u062c\u0627\u062f \u062f\u0631\u0622\u0645\u062f \u067e\u0627\u06cc\u062f\u0627\u0631 \u0627\u0632 \u0637\u0631\u06cc\u0642 \u0627\u062c\u0627\u0631\u0647 \u0648 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0627\u0631\u0632\u0634 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u0627\u06cc \u0645\u0648\u0631\u062f 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\u0646\u0642\u062f\u0634\u0648\u0646\u062f\u06af\u06cc \u06a9\u0645\u062a\u0631\u06cc \u0646\u0633\u0628\u062a \u0628\u0647 \u0633\u0627\u06cc\u0631 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u06cc \u0645\u0627\u0644\u06cc \u062f\u0627\u0631\u0646\u062f.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-\u062f\u0627\u0631\u0627\u06cc\u06cc-\u0647\u0627\u06cc-\u0635\u0646\u062f\u0648\u0642-\u0647\u0627\u06cc-\u0633\u0631\u0645\u0627\u06cc\u0647-\u06af\u0630\u0627\u0631\u06cc\">\u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u06cc \u0635\u0646\u062f\u0648\u0642 \u0647\u0627\u06cc \u0633\u0631\u0645\u0627\u06cc\u0647 \u06af\u0630\u0627\u0631\u06cc<\/h3>\n\n\n\n<p>\u0635\u0646\u062f\u0648\u0642\u200c\u0647\u0627\u06cc \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc \u0645\u0634\u062a\u0631\u06a9 (Mutual Funds)\u060c \u0635\u0646\u062f\u0648\u0642\u200c\u0647\u0627\u06cc \u0642\u0627\u0628\u0644 \u0645\u0639\u0627\u0645\u0644\u0647 \u062f\u0631 \u0628\u0648\u0631\u0633 (ETF) \u0648 \u0635\u0646\u062f\u0648\u0642 \u067e\u0648\u0634\u0634 \u0631\u06cc\u0633\u06a9 (Hedge Fund) \u0647\u0645\u06af\u06cc \u0634\u0627\u0645\u0644 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u0647\u0633\u062a\u0646\u062f. \u0627\u06cc\u0646 \u0635\u0646\u062f\u0648\u0642\u200c\u0647\u0627 \u062a\u0648\u0633\u0637 \u0645\u062f\u06cc\u0631\u0627\u0646 \u0645\u0627\u0644\u06cc \u062d\u0631\u0641\u0647\u200c\u0627\u06cc \u0627\u062f\u0627\u0631\u0647 \u0645\u06cc\u200c\u0634\u0648\u0646\u062f \u0648 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0646\u062f \u0628\u0627 \u062e\u0631\u06cc\u062f \u0648\u0627\u062d\u062f\u0647\u0627\u06cc \u0627\u06cc\u0646 \u0635\u0646\u062f\u0648\u0642\u200c\u0647\u0627\u060c \u0628\u062f\u0648\u0646 \u0646\u06cc\u0627\u0632 \u0628\u0647 \u0645\u062f\u06cc\u0631\u06cc\u062a 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\u0631\u0627 \u0628\u0647 \u0627\u0632\u0627\u06cc \u0647\u0631 \u0648\u0627\u062d\u062f \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc \u062f\u0631\u06cc\u0627\u0641\u062a \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f\u060c \u06a9\u0647 \u0627\u06cc\u0646 \u0645\u0648\u0636\u0648\u0639 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0631\u0627\u06cc \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646 \u062c\u0630\u0627\u0628 \u0628\u0627\u0634\u062f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u0686\u06af\u0648\u0646\u0647-\u062f\u0627\u0631\u0627\u06cc\u06cc-\u062a\u062d\u062a-\u0645\u062f\u06cc\u0631\u06cc\u062a-\u0645\u062d\u0627\u0633\u0628\u0647-\u0645\u06cc-\u0634\u0648\u062f\"><strong>\u0686\u06af\u0648\u0646\u0647 \u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u0645\u062d\u0627\u0633\u0628\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f\u061f<\/strong><\/h2>\n\n\n\n<p>\u0645\u062d\u0627\u0633\u0628\u0647\u200c\u06cc \u062f\u0627\u0631\u0627\u06cc\u06cc \u0647\u0627\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u0628\u06cc\u0646 \u0634\u0631\u06a9\u062a\u200c\u0647\u0627 \u0645\u062a\u0641\u0627\u0648\u062a \u0627\u0633\u062a \u0648 \u0628\u0647 \u062c\u0631\u06cc\u0627\u0646 \u067e\u0648\u0644 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631 \u0628\u0647 \u062f\u0627\u062e\u0644 \u0648 \u062e\u0627\u0631\u062c \u0635\u0646\u062f\u0648\u0642 \u0628\u0633\u062a\u06af\u06cc \u062f\u0627\u0631\u062f. \u0639\u0645\u0644\u06a9\u0631\u062f \u062f\u0627\u0631\u0627\u06cc\u06cc\u060c \u0627\u0641\u0632\u0627\u06cc\u0634 \u0627\u0631\u0632\u0634 \u0633\u0631\u0645\u0627\u06cc\u0647 \u0648 \u0633\u0648\u062f\u0647\u0627\u06cc \u0633\u0647\u0627\u0645\u0650 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc\u200c\u0634\u062f\u0647\u200c\u06cc \u0645\u062c\u062f\u062f\u060c \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u06cc\u06a9 \u0635\u0646\u062f\u0648\u0642 \u0631\u0627 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0645\u06cc\u200c\u062f\u0647\u0646\u062f. \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u0647\u0645\u0686\u0646\u06cc\u0646 \u0632\u0645\u0627\u0646\u06cc \u0627\u0641\u0632\u0627\u06cc\u0634 \u0645\u06cc\u200c\u06cc\u0627\u0628\u0646\u062f \u06a9\u0647 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062c\u062f\u06cc\u062f \u0648 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u06cc\u0634\u0627\u0646 \u062c\u0630\u0628 \u0634\u0648\u0646\u062f.<\/p>\n\n\n\n<p>AUM \u0645\u0639\u0645\u0648\u0644\u0627\u064b \u0628\u0647\u200c\u0635\u0648\u0631\u062a <strong>\u0645\u062c\u0645\u0648\u0639 \u0627\u0631\u0632\u0634 \u0631\u0648\u0632 \u062a\u0645\u0627\u0645 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u06cc\u06a9 \u0634\u0631\u06a9\u062a \u06cc\u0627 \u0635\u0646\u062f\u0648\u0642 \u062f\u0631 \u06cc\u06a9 \u0628\u0627\u0632\u0647 \u0632\u0645\u0627\u0646\u06cc \u0645\u0634\u062e\u0635<\/strong> \u0645\u062d\u0627\u0633\u0628\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0641\u0631\u0645\u0648\u0644 \u0645\u062d\u0627\u0633\u0628\u0647 AUM:<\/strong><\/li>\n<\/ul>\n\n\n\n<p><strong>AUM = \u0627\u0631\u0632\u0634 \u0628\u0627\u0632\u0627\u0631 \u062a\u0645\u0627\u0645 \u062f\u0627\u0631\u0627\u06cc\u06cc \u0647\u0627\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a<\/strong><\/p>\n\n\n\n<p>\u0628\u0631\u0627\u06cc \u0645\u062b\u0627\u0644\u060c \u0627\u06af\u0631 \u06cc\u06a9 \u0635\u0646\u062f\u0648\u0642 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc \u06f1\u06f0\u06f0 \u0645\u06cc\u0644\u06cc\u0648\u0646 \u062f\u0644\u0627\u0631 \u0633\u0647\u0627\u0645\u060c \u06f5\u06f0 \u0645\u06cc\u0644\u06cc\u0648\u0646 \u062f\u0644\u0627\u0631 \u0627\u0648\u0631\u0627\u0642 \u0642\u0631\u0636\u0647 \u0648 \u06f2\u06f0 \u0645\u06cc\u0644\u06cc\u0648\u0646 \u062f\u0644\u0627\u0631 \u0627\u0631\u0632 \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u062f\u060c \u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u0622\u0646 \u0635\u0646\u062f\u0648\u0642 \u06f1\u06f7\u06f0 \u0645\u06cc\u0644\u06cc\u0648\u0646 \u062f\u0644\u0627\u0631 \u062e\u0648\u0627\u0647\u062f \u0628\u0648\u062f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u0639\u0648\u0627\u0645\u0644-\u0645\u0624\u062b\u0631-\u0628\u0631-\u062f\u0627\u0631\u0627\u06cc\u06cc-\u062a\u062d\u062a-\u0645\u062f\u06cc\u0631\u06cc\u062a\"><strong>\u0639\u0648\u0627\u0645\u0644 \u0645\u0624\u062b\u0631 \u0628\u0631 \u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a<\/strong><\/h2>\n\n\n\n<p>\u0645\u06cc\u0632\u0627\u0646 AUM \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0647 \u062f\u0644\u0627\u06cc\u0644 \u0645\u062e\u062a\u0644\u0641 \u0627\u0641\u0632\u0627\u06cc\u0634 \u06cc\u0627 \u06a9\u0627\u0647\u0634 \u06cc\u0627\u0628\u062f. \u062f\u0631 \u0627\u06cc\u0646\u062c\u0627 \u0628\u0647 \u0645\u0647\u0645\u200c\u062a\u0631\u06cc\u0646 \u0639\u0648\u0627\u0645\u0644\u06cc \u06a9\u0647 \u0631\u0648\u06cc \u0627\u06cc\u0646 \u0634\u0627\u062e\u0635 \u062a\u0623\u062b\u06cc\u0631 \u0645\u06cc\u200c\u06af\u0630\u0627\u0631\u0646\u062f\u060c \u0627\u0634\u0627\u0631\u0647 \u0645\u06cc\u200c\u06a9\u0646\u06cc\u0645:<\/p>\n\n\n\n<p><strong>\u0639\u0648\u0627\u0645\u0644 \u0627\u0641\u0632\u0627\u06cc\u0634\u200c\u062f\u0647\u0646\u062f\u0647 AUM:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>&nbsp;<strong>\u062c\u0630\u0628 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646 \u062c\u062f\u06cc\u062f<\/strong> \u06a9\u0647 \u0628\u0627\u0639\u062b \u0648\u0631\u0648\u062f \u0633\u0631\u0645\u0627\u06cc\u0647 \u0628\u0647 \u0635\u0646\u062f\u0648\u0642 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/li>\n\n\n\n<li>&nbsp;<strong>\u0627\u0641\u0632\u0627\u06cc\u0634 \u0627\u0631\u0632\u0634 \u0628\u0627\u0632\u0627\u0631 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627<\/strong> \u062f\u0631 \u0646\u062a\u06cc\u062c\u0647 \u0631\u0634\u062f \u0627\u0642\u062a\u0635\u0627\u062f\u06cc \u06cc\u0627 \u0631\u0648\u0646\u062f \u0635\u0639\u0648\u062f\u06cc \u0633\u0647\u0627\u0645\u060c \u0627\u0648\u0631\u0627\u0642 \u0628\u0647\u0627\u062f\u0627\u0631 \u0648 \u0627\u0631\u0632\u0647\u0627\u06cc \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644.<\/li>\n\n\n\n<li><strong>\u0639\u0645\u0644\u06a9\u0631\u062f \u0645\u0648\u0641\u0642\u06cc\u062a\u200c\u0622\u0645\u06cc\u0632 \u0635\u0646\u062f\u0648\u0642\u200c\u0647\u0627<\/strong> \u06a9\u0647 \u0628\u0627\u0639\u062b \u0627\u0641\u0632\u0627\u06cc\u0634 \u0627\u0639\u062a\u0645\u0627\u062f \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646 \u0648 \u0648\u0631\u0648\u062f \u0633\u0631\u0645\u0627\u06cc\u0647 \u0628\u06cc\u0634\u062a\u0631 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/li>\n<\/ul>\n\n\n\n<p><strong>\u0639\u0648\u0627\u0645\u0644 \u06a9\u0627\u0647\u0634\u200c\u062f\u0647\u0646\u062f\u0647 AUM:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>&nbsp;<strong>\u0628\u0631\u062f\u0627\u0634\u062a \u0633\u0631\u0645\u0627\u06cc\u0647 \u062a\u0648\u0633\u0637 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646<\/strong> \u06a9\u0647 \u0628\u0627\u0639\u062b \u062e\u0631\u0648\u062c \u0633\u0631\u0645\u0627\u06cc\u0647 \u0627\u0632 \u0635\u0646\u062f\u0648\u0642 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/li>\n\n\n\n<li><strong>\u06a9\u0627\u0647\u0634 \u0627\u0631\u0632\u0634 \u0628\u0627\u0632\u0627\u0631 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627<\/strong> \u0628\u0647 \u062f\u0644\u06cc\u0644 \u0631\u06a9\u0648\u062f \u0627\u0642\u062a\u0635\u0627\u062f\u06cc \u06cc\u0627 \u0627\u0641\u062a \u0642\u06cc\u0645\u062a \u0633\u0647\u0627\u0645 \u0648 \u0633\u0627\u06cc\u0631 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627.<\/li>\n\n\n\n<li><strong>\u0639\u0645\u0644\u06a9\u0631\u062f \u0646\u0627\u0645\u0646\u0627\u0633\u0628 \u0635\u0646\u062f\u0648\u0642\u200c\u0647\u0627\u06cc \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc<\/strong> \u06a9\u0647 \u0628\u0627\u0639\u062b \u0627\u0632 \u062f\u0633\u062a \u0631\u0641\u062a\u0646 \u0627\u0639\u062a\u0645\u0627\u062f \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u0686\u0647-\u0639\u0648\u0627\u0645\u0644\u06cc-\u0633\u0628\u0628-\u06a9\u0627\u0647\u0634-aum-\u0645\u06cc-\u0634\u0648\u062f\"><strong>\u0686\u0647 \u0639\u0648\u0627\u0645\u0644\u06cc \u0633\u0628\u0628 \u06a9\u0627\u0647\u0634 AUM \u0645\u06cc\u200c\u0634\u0648\u062f\u061f<\/strong><\/h2>\n\n\n\n<p>\u06a9\u0627\u0647\u0634 \u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0647 \u062f\u0644\u0627\u06cc\u0644 \u0645\u062e\u062a\u0644\u0641\u06cc \u0631\u062e \u062f\u0647\u062f. \u0628\u0631\u062e\u06cc \u0627\u0632 \u0627\u06cc\u0646 \u062f\u0644\u0627\u06cc\u0644 \u0639\u0628\u0627\u0631\u062a\u0646\u062f \u0627\u0632:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0639\u0645\u0644\u06a9\u0631\u062f \u0636\u0639\u06cc\u0641<\/strong>: \u0627\u06af\u0631 \u06cc\u06a9 \u0635\u0646\u062f\u0648\u0642 \u06cc\u0627 \u0634\u0631\u06a9\u062a \u0646\u062a\u0648\u0627\u0646\u062f \u0628\u0627\u0632\u062f\u0647\u06cc \u0645\u0646\u0627\u0633\u0628\u06cc \u0631\u0627 \u0627\u0631\u0627\u0626\u0647 \u062f\u0647\u062f\u060c \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646 \u0645\u0645\u06a9\u0646 \u0627\u0633\u062a \u062a\u0635\u0645\u06cc\u0645 \u0628\u0647 \u062e\u0631\u0648\u062c \u0628\u06af\u06cc\u0631\u0646\u062f.<\/li>\n\n\n\n<li><strong>\u0646\u0648\u0633\u0627\u0646\u0627\u062a \u0628\u0627\u0632\u0627\u0631<\/strong>: \u06a9\u0627\u0647\u0634 \u0627\u0631\u0632\u0634 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627 \u0628\u0647 \u062f\u0644\u06cc\u0644 \u0646\u0648\u0633\u0627\u0646\u0627\u062a \u0628\u0627\u0632\u0627\u0631 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u062a\u0623\u062b\u06cc\u0631 \u0645\u0633\u062a\u0642\u06cc\u0645\u06cc \u0628\u0631 \u06a9\u0627\u0647\u0634 AUM \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u062f.<\/li>\n\n\n\n<li><strong>\u062a\u063a\u06cc\u06cc\u0631\u0627\u062a \u0642\u0627\u0646\u0648\u0646\u06cc<\/strong>: \u062a\u063a\u06cc\u06cc\u0631\u0627\u062a \u062f\u0631 \u0642\u0648\u0627\u0646\u06cc\u0646 \u0648 \u0645\u0642\u0631\u0631\u0627\u062a \u0645\u0627\u0644\u06cc\u0627\u062a\u06cc \u0648 \u062a\u062d\u0648\u0644\u0627\u062a \u0627\u0642\u062a\u0635\u0627\u062f\u06cc \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0646\u062f \u0628\u0631 \u062c\u0630\u0627\u0628\u06cc\u062a \u06cc\u06a9 \u0635\u0646\u062f\u0648\u0642 \u06cc\u0627 \u0634\u0631\u06a9\u062a\u060c \u0647\u0645\u0686\u0646\u06cc\u0646 \u0631\u0648\u06cc \u062c\u0631\u06cc\u0627\u0646 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc \u062a\u0623\u062b\u06cc\u0631 \u0645\u0646\u0641\u06cc \u0628\u06af\u0630\u0627\u0631\u0646\u062f.<\/li>\n\n\n\n<li><strong>\u062e\u0631\u0648\u062c \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646 \u06a9\u0644\u06cc\u062f\u06cc<\/strong>: \u062e\u0631\u0648\u062c \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646 \u0628\u0632\u0631\u06af \u06cc\u0627 \u06a9\u0644\u06cc\u062f\u06cc \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u062a\u0623\u062b\u06cc\u0631 \u0642\u0627\u0628\u0644 \u062a\u0648\u062c\u0647\u06cc \u0628\u0631 AUM \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u062f.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-\u0633\u062e\u0646-\u067e\u0627\u06cc\u0627\u0646\u06cc\"><strong>\u0633\u062e\u0646 \u067e\u0627\u06cc\u0627\u0646\u06cc<\/strong><\/h2>\n\n\n\n<p>\u062f\u0631 \u0627\u06cc\u0646 \u0645\u0642\u0627\u0644\u0647\u060c \u0645\u062a\u0648\u062c\u0647 \u0634\u062f\u06cc\u0645 \u06a9\u0647 \u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u06cc\u0627 AUM \u06cc\u06a9\u06cc \u0627\u0632 \u0645\u0647\u0645\u200c\u062a\u0631\u06cc\u0646 \u0634\u0627\u062e\u0635\u200c\u0647\u0627 \u062f\u0631 \u062f\u0646\u06cc\u0627\u06cc \u0645\u0627\u0644\u06cc \u0627\u0633\u062a. \u0627\u06cc\u0646 \u0634\u0627\u062e\u0635 \u0628\u0647 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646 \u06a9\u0645\u06a9 \u0645\u06cc\u200c\u06a9\u0646\u062f \u062a\u0627 \u0639\u0645\u0644\u06a9\u0631\u062f \u0648 \u0627\u0639\u062a\u0628\u0627\u0631 \u06cc\u06a9 \u0646\u0647\u0627\u062f \u0645\u0627\u0644\u06cc \u0631\u0627 \u0627\u0631\u0632\u06cc\u0627\u0628\u06cc \u06a9\u0646\u0646\u062f. \u0627\u06cc\u0646 \u0645\u0641\u0647\u0648\u0645 \u0646\u0647\u200c\u062a\u0646\u0647\u0627 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u0647\u0627\u06cc \u0633\u0646\u062a\u06cc\u060c \u0628\u0644\u06a9\u0647 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u0647\u0627\u06cc \u0646\u0648\u06cc\u0646 \u0645\u0627\u0646\u0646\u062f \u0627\u0631\u0632\u0647\u0627\u06cc \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u0646\u06cc\u0632 \u06a9\u0627\u0631\u0628\u0631\u062f \u06af\u0633\u062a\u0631\u062f\u0647\u200c\u0627\u06cc \u062f\u0627\u0631\u062f. \u0628\u0627 \u062f\u0631\u06a9 \u0627\u0646\u0648\u0627\u0639 \u062f\u0627\u0631\u0627\u06cc\u06cc \u0647\u0627\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a\u060c \u0627\u0647\u0645\u06cc\u062a \u0622\u0646\u0647\u0627 \u0648 \u0646\u062d\u0648\u0647 \u0645\u062d\u0627\u0633\u0628\u0647\u200c \u0627\u06cc\u0646 \u0634\u0627\u062e\u0635\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u062a\u0635\u0645\u06cc\u0645\u0627\u062a \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc \u0622\u06af\u0627\u0647\u0627\u0646\u0647\u200c\u062a\u0631\u06cc \u0628\u06af\u06cc\u0631\u06cc\u062f.<\/p>\n\n\n\n<p>\u0627\u06af\u0631 \u0628\u0647 \u062f\u0646\u0628\u0627\u0644 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc \u062f\u0631 \u0646\u0647\u0627\u062f\u0647\u0627\u06cc \u0645\u0627\u0644\u06cc \u0647\u0633\u062a\u06cc\u062f\u060c \u062d\u062a\u0645\u0627\u064b \u0628\u0647 AUM \u0622\u0646\u200c\u0647\u0627 \u062a\u0648\u062c\u0647 \u06a9\u0646\u06cc\u062f. \u0647\u0645\u0686\u0646\u06cc\u0646\u060c \u0639\u0648\u0627\u0645\u0644 \u062a\u0623\u062b\u06cc\u0631\u06af\u0630\u0627\u0631 \u0628\u0631 \u0622\u0646 \u0631\u0627 \u062f\u0631 \u0646\u0638\u0631 \u0628\u06af\u06cc\u0631\u06cc\u062f \u062a\u0627 \u0631\u06cc\u0633\u06a9 \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc \u062e\u0648\u062f \u0631\u0627 \u06a9\u0627\u0647\u0634 \u062f\u0647\u06cc\u062f \u0648 \u0627\u0632 \u06cc\u06a9 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u0645\u0627\u0644\u06cc \u0645\u0637\u0645\u0626\u0646 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u062f. \u0627\u06cc\u0646 \u0634\u0627\u062e\u0635 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0647 \u0634\u0645\u0627 \u06a9\u0645\u06a9 \u06a9\u0646\u062f \u062a\u0627 \u0628\u0647\u062a\u0631\u06cc\u0646 \u06af\u0632\u06cc\u0646\u0647 \u0631\u0627 \u0628\u0631\u0627\u06cc \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc \u0627\u0646\u062a\u062e\u0627\u0628 \u06a9\u0646\u06cc\u062f.<\/p>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1739014359059\"><strong class=\"schema-faq-question\"><strong>\u0622\u06cc\u0627 AUM \u0628\u0627\u0644\u0627\u062a\u0631 \u0647\u0645\u06cc\u0634\u0647 \u0628\u0647 \u0645\u0639\u0646\u0627\u06cc \u0639\u0645\u0644\u06a9\u0631\u062f \u0628\u0647\u062a\u0631 \u0627\u0633\u062a\u061f<\/strong><\/strong> <p class=\"schema-faq-answer\">\u062e\u06cc\u0631\u060c AUM \u0628\u0627\u0644\u0627\u062a\u0631 \u0644\u0632\u0648\u0645\u0627\u064b \u0628\u0647 \u0645\u0639\u0646\u0627\u06cc \u0639\u0645\u0644\u06a9\u0631\u062f \u0628\u0647\u062a\u0631 \u0646\u06cc\u0633\u062a\u060c \u0628\u0644\u06a9\u0647 \u0646\u0634\u0627\u0646\u200c\u062f\u0647\u0646\u062f\u0647 \u0627\u0646\u062f\u0627\u0632\u0647 \u0648 \u0645\u0642\u06cc\u0627\u0633 \u0634\u0631\u06a9\u062a \u0627\u0633\u062a \u0648 \u0639\u0645\u0644\u06a9\u0631\u062f \u0628\u0647 \u0628\u0627\u0632\u062f\u0647\u06cc \u0648 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u200c\u0647\u0627\u06cc \u0645\u062f\u06cc\u0631\u06cc\u062a\u06cc \u0628\u0633\u062a\u06af\u06cc \u062f\u0627\u0631\u062f.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1739014387415\"><strong class=\"schema-faq-question\"><strong>\u0686\u06af\u0648\u0646\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0645 AUM \u06cc\u06a9 \u0634\u0631\u06a9\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u0633\u0631\u0645\u0627\u06cc\u0647 \u0631\u0627 \u067e\u06cc\u062f\u0627 \u06a9\u0646\u0645\u061f<\/strong><\/strong> <p class=\"schema-faq-answer\">\u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f AUM \u06cc\u06a9 \u0634\u0631\u06a9\u062a \u0631\u0627 \u0627\u0632 \u0637\u0631\u06cc\u0642 \u06af\u0632\u0627\u0631\u0634\u200c\u0647\u0627\u06cc \u0645\u0627\u0644\u06cc \u0633\u0627\u0644\u0627\u0646\u0647\u060c \u0648\u0628\u200c\u0633\u0627\u06cc\u062a \u0631\u0633\u0645\u06cc \u0634\u0631\u06a9\u062a \u06cc\u0627 \u0645\u0646\u0627\u0628\u0639 \u0645\u0639\u062a\u0628\u0631 \u0645\u0627\u0644\u06cc \u067e\u06cc\u062f\u0627 \u06a9\u0646\u06cc\u062f.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1739014412185\"><strong class=\"schema-faq-question\"><strong>\u0686\u0647 \u0639\u0648\u0627\u0645\u0644\u06cc \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0646\u062f \u0628\u0627\u0639\u062b \u06a9\u0627\u0647\u0634 AUM \u0634\u0648\u0646\u062f\u061f<\/strong><\/strong> <p class=\"schema-faq-answer\">\u0639\u0648\u0627\u0645\u0644\u06cc \u0645\u0627\u0646\u0646\u062f \u0639\u0645\u0644\u06a9\u0631\u062f \u0636\u0639\u06cc\u0641\u060c \u0646\u0648\u0633\u0627\u0646\u0627\u062a \u0628\u0627\u0632\u0627\u0631\u060c \u062e\u0631\u0648\u062c \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646 \u0648 \u062a\u063a\u06cc\u06cc\u0631\u0627\u062a \u0642\u0627\u0646\u0648\u0646\u06cc \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0646\u062f \u0628\u0627\u0639\u062b \u06a9\u0627\u0647\u0634 AUM \u0634\u0648\u0646\u062f.<\/p> <\/div> <\/div>\n\n\n\n<p><a href=\"https:\/\/www.investopedia.com\/terms\/a\/aum.asp#toc-how-is-aum-used-as-a-tool-by-investment-companies\" target=\"_blank\" rel=\"noreferrer noopener\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u062f\u0631 \u062f\u0646\u06cc\u0627\u06cc \u067e\u06cc\u0686\u06cc\u062f\u0647 \u0648 \u067e\u0648\u06cc\u0627\u06cc \u0628\u0627\u0632\u0627\u0631\u0647\u0627\u06cc \u0645\u0627\u0644\u06cc\u060c \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u062a\u062e\u0635\u0635\u06cc \u0632\u06cc\u0627\u062f\u06cc \u0648\u062c\u0648\u062f \u062f\u0627\u0631\u0646\u062f \u06a9\u0647 \u0628\u0631\u0627\u06cc \u062f\u0631\u06a9 \u0628\u0647\u062a\u0631 \u0639\u0645\u0644\u06a9\u0631\u062f \u0628\u0627\u0632\u0627\u0631 \u0648 \u062a\u0635\u0645\u06cc\u0645\u200c\u06af\u06cc\u0631\u06cc\u200c\u0647\u0627\u06cc \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u06cc\u060c \u0628\u0627\u06cc\u062f \u0628\u0627 \u0622\u0646\u200c\u0647\u0627 \u0622\u0634\u0646\u0627 \u0634\u062f. \u06cc\u06a9\u06cc \u0627\u0632 \u0627\u06cc\u0646 \u0627\u0635\u0637\u0644\u0627\u062d\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc\u060c \u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u06cc\u0627 AUM \u0627\u0633\u062a.&nbsp; \u0627\u06cc\u0646 \u0645\u0641\u0647\u0648\u0645 \u0646\u0647\u200c\u062a\u0646\u0647\u0627 \u0628\u0631\u0627\u06cc \u0633\u0631\u0645\u0627\u06cc\u0647\u200c\u06af\u0630\u0627\u0631\u0627\u0646 \u062d\u0631\u0641\u0647\u200c\u0627\u06cc\u060c \u0628\u0644\u06a9\u0647 \u0628\u0631\u0627\u06cc \u0647\u0631 \u0641\u0631\u062f\u06cc \u06a9\u0647 \u0628\u0647 \u062f\u0646\u0628\u0627\u0644 \u062f\u0631\u06a9 \u0628\u0647\u062a\u0631 \u0639\u0645\u0644\u06a9\u0631\u062f \u0635\u0646\u062f\u0648\u0642\u200c\u0647\u0627\u060c \u0634\u0631\u06a9\u062a\u200c\u0647\u0627\u06cc [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":3510,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-3364","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-investment"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.2 (Yoast SEO v23.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u0686\u06cc\u0633\u062a : \u0627\u0646\u0648\u0627\u0639\u060c \u0627\u0647\u0645\u06cc\u062a \u0648 \u0647\u0631 \u0622\u0646\u0686\u0647 \u0628\u0627\u06cc\u062f \u0628\u062f\u0627\u0646\u06cc\u062f<\/title>\n<meta name=\"description\" content=\"\u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u06cc\u0627 AUM (Assets Under Management) \u0628\u0647 \u0645\u062c\u0645\u0648\u0639 \u0627\u0631\u0632\u0634 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u06cc\u06a9 \u0634\u0631\u06a9\u062a \u06cc\u0627 \u0645\u0648\u0633\u0633\u0647 \u0645\u0627\u0644\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u062e\u0648\u062f \u062f\u0627\u0631\u062f \u0627\u0634\u0627\u0631\u0647 \u0645\u06cc\u200c\u06a9\u0646\u062f.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/algorock.com\/blog\/investment\/what-is-aum\/\" \/>\n<meta property=\"og:locale\" content=\"fa_IR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u0686\u06cc\u0633\u062a : \u0627\u0646\u0648\u0627\u0639\u060c \u0627\u0647\u0645\u06cc\u062a \u0648 \u0647\u0631 \u0622\u0646\u0686\u0647 \u0628\u0627\u06cc\u062f \u0628\u062f\u0627\u0646\u06cc\u062f\" \/>\n<meta property=\"og:description\" content=\"\u062f\u0627\u0631\u0627\u06cc\u06cc \u062a\u062d\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u06cc\u0627 AUM (Assets Under Management) \u0628\u0647 \u0645\u062c\u0645\u0648\u0639 \u0627\u0631\u0632\u0634 \u062f\u0627\u0631\u0627\u06cc\u06cc\u200c\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u06cc\u06a9 \u0634\u0631\u06a9\u062a \u06cc\u0627 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